Updated Seller Ratings: The Race To 150 Reviews

In an recent update to its seller rating system, Google, has upped the minimum amount of reviews required in order to qualify for seller ratings to 150 from 30 reviews. While this comes as a surprise to many, the importance of reviews has grown in the past few months and this should come as no surprise.

Example of Adwords Ad with rating

New Google Seller Ratings Requirements

The new thresholds are as follows:

  • 150 unique reviews in the last 12 months
  • Have an average rating of 3.5 stars or greater

Remember this threshold is important if you are running paid search campaigns so that the reviews extension can display.

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